An Instapage alternativewithout theprocurement call.
Instapage is built for teams with ad budgets and approval chains. onii.one is one campaign page, with the form, the inbox and the test included, for the person who has to ship it this morning.
In their users' words.
“85% of marketing teams missed at least one launch date last year. Top causes: approvals and design production.”
Knak, State of Marketing Creation, 2026
“Teams report spending 10 to 20 extra hours per campaign building basic landing pages.”
Stensul, 2025
Public reviews and surveys, quoted as written.
Instapage and onii.one, on the things that cost you time.
| Instapage | onii.one | |
|---|---|---|
| Who it is for | Marketing teams running paid campaigns at scale. | Solo marketers, freelancers and small agencies, one campaign at a time. |
| How a page starts | Templates and a collaborative builder. | A paragraph. Written and built for you. |
| A/B testing | Server-side A/B testing from the Optimize plan, $199 a month. Not on Create. | Two versions on every page, from day one. |
| Edits | In the builder, through review. | A sentence. Live in a minute. |
| Pricing | Create $99, Optimize $199 a month; Convert on custom pricing. | Free during alpha. |
Statements about Instapage come from instapage.com/plans as read on 11 October 2026. Check their site for current plans.
The parts of Instapage you came for are here too.
- ✓Pages on your own domain
- ✓Forms that capture leads
- ✓Testing and analytics
Free during alpha. Move one campaign over and compare.
Bring the next campaign, not your whole account. Leave an email and we open your slot in one of the next batches.
Who owns the page?
You do. Every page is plain HTML. Export it any time and host it anywhere.
Where do the leads go?
Into the campaign's lead inbox inside onii.one, to your email, and to one webhook for your sheet, CRM or Slack. Export as CSV any time.
Is A/B testing included?
Yes, on every page from day one. Two versions, traffic split, conversions counted per version. Keep the winner when you are ready. It is not a plan you upgrade to.
Can I use my own domain?
Yes. Point a CNAME at onii.one and the certificate is handled. Pages on your domain carry no badge. Free pages without a domain live on an onii.one subdomain with a small mark.
Is it free right now?
Yes. onii.one is free during alpha, with no credit card.